Resume
Experience
Director Digital Sales Channel
MobilyAs the Director of Digital Sales Channels at Mobily, I lead the transformation and optimization of our digital platforms, focusing on enhancing user experience and driving customer acquisition. By implementing innovative strategies and leveraging advanced technologies, I have improved conversion rates and increased overall revenue. My role includes overseeing the redesign of user interfaces, managing the UI/UX team, and ensuring the seamless integration of diverse payment methods across all digital platforms. Additionally, I have led the implementation of AI-driven chatbots to enhance customer service and spearheaded multi-channel engagement strategies to boost customer loyalty.
Ecommerce Senior Manager
flyadealAs an e-commerce senior manager at flyadeal, I have orchestrated innovative strategies to achieve marketing goals and drive long-term profitability. I've shaped brand identity, creating a unique graphic style and tone, which contributed to a 225.32% increase in revenue and a 62.73% rise in conversion rates. My search engine strategy improved organic traffic by 69% and revenue by 46.8%. I've increased campaign effectiveness, achieved financial targets, and completed RFPs, resulting in enhanced financial performance. Additionally, I've driven business development strategies, implemented booking engine improvements for 2023, and introduced a smart chatbot that boosted conversions by 50%.
Ecommerce Manager
flyadealAs the e-commerce manager at flyadeal, I established a balanced budget and executed initiatives that enriched the customer experience. I developed and executed e-commerce positioning, values, tone of voice, and design elements. I also analyzed and tested the site for eCommerce growth, resulting in a 62.73% increase in conversion. My SEO strategies boosted organic traffic and revenue by 51% and 127.22%, leading to increased revenue from paid search by 190%. I established relationships with vendors and successfully integrated several third-party technologies. Lastly, I managed and trained 7 junior employees resulting in a more knowledgeable and skilled team.
Software Development Manager
Aljoaib HoldingAs Software Development Manager at Aljoaib Holdings, I collaborated with developers to fix software bugs, drove cross-functional communication, and led projects to completion. I maintained enterprise-grade software systems on cloud services, assisted in the development of web and mobile applications, managed a team of skilled developers, established development standards, and budgeted project finances based on business needs.
Group IT Manager
IPD GroupAs Group IT Manager at International Project Developers Group, I successfully oversaw and delivered a wide range of IT services including data centers, networking, servers, databases, printing, mobility, and collaboration. I also implemented the organization's IT strategy, leading to the achievement of technology goals. I led the implementation of an ERP system and ensured network security and disaster recovery plans were in place for business continuity.
Training & Certificates
- LinkedIn Content and Creative Design 2023
- LinkedIn Marketing Solutions Fundamentals 2023
- LinkedIn Marketing Strategy 2023
- Competitive Analysis and Keyword Research Course 2023
- Google Ads Display Certification 2023
- Semrush SEO Toolkit Course 2023
- Google Ads Apps Certification 2023
- Google Ads Search Certification 2023
- Google Analytics Individual Qualification 2023
- Shopping ads Certification 2023
- Transformational Leadership 2023
- ISO 9001-2000 Awareness Training 2007
- Street Smart Entrepreneur 2006
Education
BS, Information Systems
University of Texas at ArlingtonBachelor of Science in Information Systems from the University of Texas at Arlington, Texas
Languages
Arabic
English
Spanish
eCommerce Skills
Advertising Email marketing Search Engine Optimization Marketing Automation Designing Digital Marketing Search Engine Marketing Data Analysis Content Creation Conversion Rate Optimization Social Media Marketing Funnel Optimization Analytics Email and SMS Communications Payment Gateways
Management and Personal Skills
Problem Solving Leadership Decision Making Routine Reporting Client Service and Relations Process Improvement User Guide Documentation Presentations / Training Interpersonal Communication Relationship Management Teamwork Delegating Tasks Negotiation Project Management Strategic Planning Coaching
Technical Skills
System Analysis and Design Networking Development, Testing & Deployment System Maintenance System Integration Software/Hardware Installation IT Planning & Implementation Computer Troubleshooting Enterprise Resource Planning (ERP) Database Management System (DBMS) Systems Development Life Cycle (SDLC) Relational Databases SQL Data Analysis Microsoft Windows Server Microsoft Dynamics Linux Cloud Computing Big Data Oracle Fusion ERP Microsoft Exchange Admin Microsoft SharePoint Admin Active Directory Disaster Recovery Office 365 Security & Compliance